IMPACT OF SOCIAL MEDIA ON DRUGS USAGE AMONG YOUTH
Need help with a related project topic or New topic? Send Us Your Topic
DOWNLOAD THE COMPLETE PROJECT MATERIAL
IMPACT OF SOCIAL MEDIA ON DRUGS USAGE AMONG YOUTH
Chapter One
Introduction
Background of the study:
Drugs and drug use are frequently covered in the media. Mass media includes not only traditional print sources like newspapers and magazines, but also radio, television, advertising in many formats, and emerging electronic media on the internet. Patients and drug consumers rely heavily on media sources for drug information (Montagne, 2001).
There has recently been a lot of attention in the impact of mass media in drug use, with a particular emphasis on alcohol, tobacco, and prescription pharmaceuticals, as well as its influence on adolescents (Strasburger & Donnerstein, 1999).
For example, periodicals with the highest proportion of teenage readers are also more likely to include alcohol advertisements (King et al., 2009).
Ninth-grade kids who listen to music containing marijuana references are twice as likely to use the substance as their peers who do not listen to such music (Primack, Douglas, & Kraemer, 2010).
Exposure to onscreen smoking in films increases the likelihood of young individuals starting to smoke. According to an analysis of YouTube videos, the majority of tobacco-related films feature smoking behaviours and advocate smoking (Elkin, Thom-son, & Wilson, 2010).
Mexican American adolescents are more likely to use cigarettes if they have been heavily exposed to smoking scenes in films (Wilkinson et al., 2009).
Alcohol marketing has gone online, since the alcohol business increasingly uses a range of digital media platforms to promote alcohol goods, particularly to youthful audiences (Chester, Montgomery, and Dorfman, 2010).
To counter these images of drug use in the media, it has been suggested that preventive programmes include young people in media literacy training, teaching them how to analyse messages and develop critical thinking skills (Kupersmidt, Scull, & Austin, 2010).
How important is the media in shaping society opinions of drugs and drug use? According to some research, the media can help to create moral panics and strong societal reactions against specific drugs and drug users (Murji 1998).
The quality of news coverage is in question. According to Coomber, Morris, and Dunn (2000), exaggeration, distortion, inaccuracy, and sensationalism are all typical in news reporting.
Quality control techniques are rarely used to verify that drug-related news reports are reliable. Based on this study, the researcher intends to look into the impact of social media on youth drug use.
Need help with a related project topic or New topic? Send Us Your Topic