IMPACT OF ICT ON ADVERTISING PRACTICE IN NIGERIA
Need help with a related project topic or New topic? Send Us Your Topic
DOWNLOAD THE COMPLETE PROJECT MATERIAL
IMPACT OF ICT ON ADVERTISING PRACTICE IN NIGERIA
5:3 Proposal for Further Study
Advertising is an audio or visual kind of commercial communication that uses an openly sponsored, non-personal message to promote or sell a product, service, or concept.
Ad sponsors are often businesses that want to market their products or services. Advertising differs from public relations in that the advertiser pays for and has control over the message.
It varies from personal selling in that the message is non-personal, i.e. not addressed to a specific person. Advertising is communicated through a variety of media, including traditional media like newspapers, magazines, television, radio, outdoor advertising, and direct mail,
as well as emerging media like search results, blogs, social media, websites, and text messages. An advertising, or “ad” for short, is the actual display of the message in a media.
Need help with a related project topic or New topic? Send Us Your Topic